The Virtual Universe - according to Kaneva
(One Browser, One Profile, Thousands of Worlds)
How successful do you think the Web would be today, if you had to download a different browser for every web site?
Yet, that's exactly the state of the 3D Internet. Each virtual world has its own software and methods - visitors have to sign up, download, create a profile, and learn the ropes before they can even poke their heads in.
When you build with the Kaneva Star Platform, you'll be joining an entire universe of interconnected virtual experiences. We call them Stars (get ready for the acronym) Synthetic Theme-based Augmented Realities. The beauty of it is, once they've visited one Star, people can jump to your Star as easily as typing a URL into the Kaneva Star Explorer.
star.kaneva.com
star.turner.com
star.you.com
That means that as soon as you open your doors, over one million people can just walk right in. Your audience is immediately as large as the collective membership of all Stars.
And the benefits of joining this system don't stop there.
You have complete control over the user experience in your Star, so if you're looking to open the doors to members only (employees, for example), or just adults, or children, it's entirely up to you.
You can be easily found. Having your own Star address allows people to find you immediately... no matter where they are. Just like a Web address, you can include it in marketing collateral, on business cards, and link to it from your web sites.